The New Media and Communication Ph.D. Program is designed to address the changing landscape of the sector due to digitalization while also preparing future academics. It prioritizes advanced academic studies in new media and communication and aims to educate qualified professionals in various media fields. With the rapid advancements in digital communication technologies, there is a need for detailed and comprehensive research in media and communication. The program seeks to elevate academic research in this field and support professional development in both traditional and new media sectors. By employing professionals with academic knowledge, the program enhances the functionality of media for societal benefit. Therefore, the program aims to meet the need for advanced academic studies in new media and communication.