The program adopts an interdisciplinary approach, blending art and technology with other scientific disciplines to provide students with practical work experience. Alongside theoretical courses covering aesthetic trends and communication theory, students engage in hands-on training in video production, multimedia design, 2D and 3D graphic animation, editing, generic graphics, and web design. Faculty members offer expert guidance to help students explore their creative potential. The program fosters an international atmosphere, enabling graduates to seamlessly integrate into global agencies and media organizations.